The Loft Blog

Things I Feel Strongly About
What To Do When You Feel Lost
Ah, that familiar feeling of not knowing what happens next. Here are some ideas to help you navigate your writing journey.
Roseanne Pereira
May. 23
The Bookish Brand
How Much Should I Charge for Freelance Work?
Learn how to calculate your value, manage your hourly fees, and create scalable package offerings.
Rachel Werner
May. 12
Reading Like a Writer
Sea Change and Thematic Linking
Explore time and memory in Allison Wyss' insightful review of Gina Chung's beloved novel.
Allison Wyss
May. 3
Things I Feel Strongly About
Making Peace with the Unknowable
And what about that road not taken? Roseanne Pereira takes another look at comparing, this time with oneself.
Roseanne Pereira
Apr. 18
Reading Like a Writer
What Happened to Ruthy Ramirez and a Prologue
Prologues: Your Story's First Impression—A Case Study with Ruthy Ramirez
Allison Wyss
Apr. 9
The Bookish Brand
Should You Hire a Publicist?
Is a publicist your ticket to bestseller status? Find out now.
Rachel Werner
Apr. 6
Things I Feel Strongly About
How to Stop Comparing Yourself (and other Dimensions of Being Human)
Roseanne Pereira addresses the pitfalls of comparison and the quest for meaningful writing.
Roseanne Pereira
Mar. 23
Around the Loft
Writing Doesn't Have to Be So Lonely
The Loft's debut digital literary community is almost here!
Allison Wyss
Mar. 15
The Bookish Brand
Mentorship in Writing
Mentorship: Your secret weapon for artistic growth and achieving your writing dreams.
Rachel Werner
Mar. 12
Things I Feel Strongly About
On Reader Impact
Why Your Next Read Might Haunt You: The Razor-Edge Between Art and Impact.
Roseanne Pereira
Feb. 20
The Bookish Brand
Unpack “Craft” To Boost Your Career
A highlight reel of the reads that have guided Rachel Werner through creative blocks, enriched her teaching, and deepened her understanding of the business behind writing.
Rachel Werner
Feb. 3
Things I Feel Strongly About
Terroir for Writers
How can the concept of 'terroir' transform your storytelling? Discover the intriguing intersection of food, culture, and writing with our newest Loft columnist.
Roseanne Pereira
Jan. 30